Why You Should Be The Producer and The Start
Tweet Why You Should Be the Producer and the Star For the Salesperson and the Small Business owner it is their personal magnetism that drives their growth and success early on. In essence, many salespeople and small business owner become the producer and the star of their own show. Being the producer and the star is a good thing, here’s why: We have all heard that we need to work on our business and not in our business. Don’t get me wrong – I am all for building a big...
read moreJoe Biden Guilty of Violating Basic Persuasion Rules
Tweet Joe Biden Guilty of Violating Basic Persuasion Rules Democratic Vice Presidential Candidate Joe Biden really blew it in his resent interview from an effective persuasion stand point. He said that it is “Time to give back” “Time to be patriotic.” He used the word “Take” to explain his ideas on wealth redistribution. This is not a political blog, this is an effective persuasion blog. But I’ll get it out of the way, I support McCain. From a persuasion perspective he...
read moreIs Sarah Palin Using Personality Marketing to Persuade Voters?
Tweet Is Sarah Palin Using “Personality Marketing” to Persuade Voters? Personally marketing is often used by smart business owners who realize that in many cases the unique personality they bring to the table is their greatest asset. Of course we all know people whose personality is their greatest liability! Palin certainly came across as just another PTA mom who will stand up for what she believes in. Many persuasion experts, including myself, know that people buy people first. We...
read moreThe “Starbucks Experience” Slumping Economy or Something Else…
Tweet The “Starbucks Experience” Slumping Economy or Something Else… By: Mike Dolpies Was it the “slumping economy” or just the fact that the numbers don’t lie? We have all heard that Starbucks will be closing 600 stores, but to blame the US economy is utter nonsense! Starbucks simply saturated its niche, and then proceeded to cannibalize itself. I don’t claim to be a “Starbucks Expert” as some do. Honestly I rarely ever go to Starbucks anymore. I am a brew it at home...
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