How to and NOT to confirm an Appointment!
Tweet How to and NOT to confirm an Appointment! Those of us who sell services know the importance of confirming appointments in advance. I have been confirming appointments in one way or another since I was 18 years old. In those days I had people schedule to come in to my martial arts studio for introductory lessons. As a side note- I now know, as do many of my clients, that in most businesses you don’t call it an “appointment” anymore. You use friendlier words like “Visit” or...
read moreWill better Marketing, Selling and Persuasive Skills Win the Election??
Tweet Will better Marketing, Selling and Persuasive Skills Win the Election?? I guess that question will be answred on November 4th! You always hear things such as…. “It’s about the issues!” “It’s about knowledge and experience and being ready to take on such a demanding job as the Presidency of the U.S.” But, when you look closely at this Presidential election it seems to be about who is the better marketer and persuasive communicator. You should know that I am politically...
read moreDon’t Let Simple Words Cost You Business in a Recession
Tweet This ONE question could have saved this guy…. I’ll quickly set the stage for you: Jamie and I want to paint a few rooms in our new house to make it more to our own tastes. We bought the house off of a relocation company who painted it all one neutral color. We have painted houses before. Like you, I have painted a few Martial Arts schools in my day and a couple of rental properties. But with both of us working and the fact that Julia’s four years old and Marissa is two it is...
read moreA Quick Look at Sarah Palin’s use of ‘Under The Radar’ Street Smart Persuasion
Tweet Sarah Palin’s down to earth/ I’m one of you personality certainly shined through during the Vice Presidential Debate. I must admit that after her most resent one on one interview I was a little nervous for her, but she really knocked it out of the park. She employed some really simple “Under The Radar” Street Smart Persuasion… Just take a look at her opening greeting to Joe Biden, “May, I call you Joe?” This very much planned, but also very natural tactic did two...
read moreUsing The Other Person’s Personality to Persuade
Tweet Using the other person’s personality to persuade In this “persuasion post” I am going to answer this reader’s question…. How would you use an individual’s character/personality to persuade them to do something? Great question! I believe, based on my years of study and years of application, that the answer to this question has its roots in a couple of different persuasive principles. The main one being to do everything you can to be in front of the right person at the...
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