Could you Blame THIS on The Economy??
Tweet I often seek out interesting and not so typical marketing materials for myself and my clients. A very high percentage of the time (when applicable) I also use what I end up sharing. Recently I came across some unique business cards. Those of you who have met me, know I currently have a unique business card. Anyway, these cards actually felt like credit cards rather than business cards. They were made from the same plastic. So I figured… “sweet, I can use these and recommend...
read moreA Simple and Easy Way to Make “The Irresistible Offer” Work For Your Business
Tweet If your team were playing in the championship game which player would you trust to “come in the clutch” for you, the rookie or the seasoned veteran? In marketing there’s always some new wiz-bang think coming down the pike – Rookies! The truth is that amongst all the hype there are key principles – Veterans – of effective marketing that never change. One veteran is the Irresistible Offer. Let’s review this important marketing concept in a fun...
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